Review of Floriade Expo 2022 in Almere, NL

Path through flower border with agastache
Path through flowers

Floriade is an international horticulture exhibition / garden festival held in a different part of The Netherlands every ten years. While it attracts garden-loving members of the public, its aims go beyond that.

We want to bring governments, businesses, scientists, education, exhibitors and visitors of the Expo together to share knowledge and work towards the Sustainable Development Goals (SDGs) of the United Nations. – Floriade Expo 22

This year Floriade has taken over the Weerwater in Almere, a short train ride from Amsterdam. It’s theme is ‘Growing Green Cities’.

Ethereal planting of grasses and flowers at Floriade Expo 2022

The Netherlands is sometimes called the land of flowers. Eye-watering numbers of trees, shrubs, perennials and bulbs have been used to create the expo which stretches out over a 60-hectare site. Unlike most UK flower shows that only have to stay fresh for a week or so, each Floriade runs for six months. I’ve never been before and did not know what to expect.

EuroParcs garden at Floriade
EuroParcs garden

EuroParcs was one of the sponsors, and their wonderfully textural garden was my favourite planting. It added an extra layer of interest to imagine how the garden must have changed between the start of the show in April and our visit in late July.

Beehold: bears made from bees by Florentijn Hofman
Beehold by Florentijn Hofman

There may have been a time when we could visit a horticultural show and experience unalloyed happiness, but those days are over. Two giant bears, called Beehold, stand in the centre of Floriade that may either be waving a greeting to visitors, or trying to attract our attention and alert us, depending on how we view them.

Beehold detail showing smiling and frowning bees

The bears have fuzzy outlines because they are made from metal bees. Most bees are smiling, but some have unhappy faces. Florentijn Hofman, the artist, is reminding us that the balance between mankind and nature is disrupted, even as Floriade celebrates international horticulture and tries to visualise a more hopeful, greener future.

Repurposed shipping containers used as offices
Repurposed shipping containers

Anyone seeing a busy shipping hub for the first time (I’m thinking of Hong Kong) will have been shocked and amazed by miles of piles of metal shipping containers. In the Urban District’s Flevo Campus, shipping containers have been repurposed as offices where potential food entrepreneurs learn and network. I liked this installation with its subtle colours and textures and easy blend of old and new.

Other tiny houses on show included one with a hobbit-like design and a green facade. You can see it in my sweetheart’s highlights from the show. Be sure to scroll around while you’re there!

If offered the chance to stay overnight, I’d have leapt at it. Imagine waking in the morning as the sun is rising, yawning, stretching and stepping out into… Floriade.

Treeport Zundert: Van Gogh inspired structure with ferns and grasses
Treeport Zundert

For anyone who saw my Bad Hair Day post, this is a ‘better’ picture of the Treeport Zundert garden, showing its colourful tiles, curvy lines and cloak of ferns and grasses. The garden was inspired by Van Gogh who was born in the Zundert region where many tree nurseries are based.

The Dutch have a consultative style of government known as ‘the sharing economy’ or ‘the polder model’. Creating polders (areas of land reclaimed from the sea) required a willingness to work together for the greater good, to set aside differences, and balance competition with joint interest. In keeping with these traditions, tree growers at Floriade have got together to showcase ‘soil as a solution’. They also donated many trees for the expo.

Treeport Zundert’s ideas for sustainable housing include heat storage in the soil, green roofs and water conservation.

Overhead view of Floriade showing grid layout
View including Treeport Zundert (centre, left)

Cable cars sweep visitors over Green Island and back again, revealing the grid system layout of trees, gardens and temporary pavilions. After the expo, the site will be turned into a residential area, Hortus, which will push the boundaries with a ‘green dip’ style of planting. This means maximising greenery around the buildings so that they are immersed in green, then studying the effects of specific trees etc on buildings and the billions of city dwellers (wildlife, including insects, is included in the definition of city dwellers).

View of Green Island from cable car, Floriade Expo 2022
Green Island

Lucky future residents will enjoy the aesthetic and spiritual pleasures of living amongst plants as well the practical benefits they bring. Trees, for example, cool their surroundings, improve air quality and attract and support a diverse ecosystem.

Artwork showing a bunch of flowers being offered to a centipede
The Voice of Urban Nature | Flowers for a centipede

The Voice of Urban Nature explains that one of many goals for Hortus is to build a city where nature is seen as an equal partner. While its needs are routinely ignored in cities, other than in terms of the uses and benefits nature has for humans, in Hortus, the natural world will be accorded a ‘voice’.

The earthy, pinkish panels throughout this exhibit are made from hemp and dyed with the roots of rose madder (Rubia tinctorum).

Dreamtime mosaic bird by Lian de Gier
De Droomtuin mosaic by Lian de Gier (detail)

Near the entrance to the Green House, I was so taken by the finer details of this mosaic, such as the frog, the flowers, the spotted shoes, fried egg(?) and brush(?) that I caught myself idly wondering what kind of strange bird this is. For anyone similarly afflicted, I’m planning posts that will take a closer look at my favourite parts of the expo, and will reveal all there.

Biotopia interative exhibition, Floriade (detail)
Biotopia interative exhibition, German section

A smart bracelet would have allowed me to interact with parts of Germany’s Biotopia pavilion, but wanting to be outdoors, I turned down the offer. So your guess is as good as mine about what this colourful, kitsch, part homely, part sci-fi watering system is showcasing. Several parts of the show were designed to engage children, and this could be one of them.

Fruit pit mulch
Fruit pit mulch

At any horticultural show, you’ll see ideas that intrigue or please you. The EuroParcs garden was mulched with various types of nut shells and soft fruit pits, such as these peach stones. I’ve seen shell mulches before, but never peach stones.

Six futuristic birdhouses

I suppose these are bird houses, though their entrances are puzzling and they have no perches, so someone may know better. (My imagination is playing with thoughts of a bird big enough to squeeze through the hole in the bottom right box sitting inside it. And of bats flying sideways to get inside the top middle one – or hungry baby birds, that must not get too fat to fly the nest. And hoping a small bird, entering with wings by its side, would not topple head first into the bottom middle one). As purely decorative items for a modern garden, I liked them.

Woven fence and feature gate
Woven fence with feature gate

I loved the gate with its sturdy wooden structure and airy, richly coloured woven panels. It gave a feeling of privacy while allowing visitors to look inside.

Natural wood fence with a ragged outline and a table around a sapling
Quirky fence and table

Talking of airy, I have seen this style of fencing before, although each one is individual. I’m not sure how easy it would be to source if you’re not particularly handy. The table around the sapling with its flower-like section of trunk and open construction charmed me too.

If this looks a little untidy, we have to be mindful of the mental adjustments a partnership with nature would entail. It’s not weeded, it isn’t even, some of the bark remains for insects, yet it looks beautiful in a beachy kind of way.

Large garden seat made from woven sticks and natural wood

This oversized woven seat caught my eye too: more of a nest than a chair.

Wilde Weelde, Floriade Expo, sinuous garden bench

Thinking of seating reminded me of the sinuous lines of a wooden garden bench that looked out from the Wilde Weelde garden over the Weerwater to the city. Doesn’t Dutch seem to be a wonderful language?

Wilde Weelde garden with wildlife-friendly walls
Wilde Weelde (Wild Wealth)

If one garden truly seems designed to be perfect for humans, birds, animals and insects, this is it. The whole outer wall of the garden was a giant insect hotel.

We saw so many insect hotels at the show, I’m half-considering a post on them. Elsewhere, slices of trunk, some decorated with child-like line drawings of flowers, were fastened to posts.

Sign saying Fleur loves Mama & Flowers are the solution
I love you to the moon and back

Floriade has several areas where people can leave messages, many of which are invocations to nature. This one stole my heart, not just for the optimistic ‘Flowers are the solution for everything’ message, but for the personal message too.

It struck me that by taking a picture and sharing it here, I could help send the message on its way to the moon and back, and out around the world. (Do you know the route a picture takes to get from The Netherlands to my house, then on to yours?)

Caladium hybrids from Vreugdenhil
Caladium hybrids from Vreugdenhil

I was sorry that the UK was not represented among many country exhibitors at Floriade. New plant varieties are generally at the heart of our major flower shows. There were new varieties on display here, including this beautifully variegated pink and green caladium, but it was refreshing to see focus on appreciating and protecting what we have, rather than the quest for the next new plant cultivar that will most likely have been forgotten when the next Floriade comes around .

Wolunie dyes and demo garden, Floriade
Wolunie: dyes in bottles with demo garden

I’d be surprised if any visitor with a camera could resist taking a few pictures of the Wolunie pavilion with its glass frontage.

Wolunie, Floriade Expo 22: glass bottles using sunlight for dyeing

Sunlight was being used for energy to convert water plus vegetable material to natural dyes. A bench facing the glass wall made a great place for the footweary to linger.

Echinops, verbena and gaura
Echinops, verbena and gaura

I’d have loved to see the show when the tulips were in flower, though that does seem churlish with so many mid-late summer flowers and plant combinations to enjoy.

Sunflowers

How wonderful it must be to have Floriade close at hand. I thought of that a little regretfully yesterday, walking through the local woods back in Darwen as the evening started to draw in. Yet Floriade simply wants us to make the most of nature on our doorsteps, in whatever form it takes. And a bit like the planned buildings, I’d been immersed in a ‘colourful dip’ of flowers while I was there.

Floriade Expo 2022 runs until October 9, 2022 (open daily from 10 a.m. to 7 p.m.) then will return in ten years at a different location.

By then, we’ll be able to see how far the green city, Hortus, is living up to its goals and aspirations. Meanwhile the Expo is already benefiting the local community: our Almere ferryman was eager to tell us how the transformations of the last few years have given him a new pride in where he lives.

I realise that most readers will not be able to visit Floriade in person, but if your interest has been piqued, and you’ve not been satiated by my sweetheart’s and my pictures, you can get a really good flavour of the Expo by exploring one or more of the themed routes on the Floriade website.

34 Replies to “Review of Floriade Expo 2022 in Almere, NL”

  1. Thanks for the tour. There were many interesting ideas. My uncle lived near the Hershey chocolate factory and mulched with cocoa beans shells. The garden smelled like chocolate.

    1. I once tried cocoa shell mulch, but didn’t much like the smell of the ones we could get here, especially when they were wet. They were a great colour though.

  2. I love the theme of Growing Green Cities. It’s not just an eye-catching exposition but it actually presents and features green, sustainable solutions. Our cities do need to be mindful of how best to survive and thrive going forward. I love the idea of repurposing shipping containers when their active duty is over. The photos of the flowers and displays are beautiful.

    1. I would have liked to explore inside the container-offices, but they were locked, as they were being used. In most shows they’d just have been for display.

  3. Beautiful photos! I would love to go to this expo. 🤓All of these ideas are so important and I like how they’re trying to find ways to use our environment to help with climate change and sustainability and showcase them in a beautiful, artistic way. 😎 By the way, I keep arguing to save the trees in my hometown for the same reasons you pointed out. It’s maddening that everyone keeps trying to cut them down. ☹️
    Anyways, thanks for sharing! I know where I’m going in 10 years. 😎🤓

    1. We (in general) are very short sighted about trees. I often imagine a future where their natural life span is respected – where everything is not just about us.

  4. Thanks for these beautiful impressions. We wanted to go but with the heat of the last weeks, we didn’t yet. I saw several post and it looks realy worthwhile.

  5. Another fine tour. I like your mix of close-up and context, e.g. the bears, bees, and bottles. Your Bad Hair Day pic was just different – with the humourous touch

  6. Looks like Floriade provides much inspiration and food for thought. The bird and bat houses were nice. Like a little village. You mentioned the lack of perches– cavity nesters require no perches, matter of fact, perches provide purchase for predators, so are no longer used.
    The slab fence looks like the cast offs that lumber mills cannot use. Good repurposing of a ‘waste product.’ Around here where folks use wood stoves in winter, some will buy bound bundles to cut up and burn. Slab fences are popular, too, but they have a bit more wood than bark. Great for those on a tight budget.

    1. Thanks for the insight, Eliza. I’ve often admired fences that have been hand cut into uneven designs and was thinking this was a rougher version of those, but you’re right, these do look like cast offs, so should not be too hard to find. I was wondering how they’ve been made to stand up too. I should have looked more closely while I was there.

  7. What a wonderfully informative, uplifting and interesting post. I loved going on the tour and seeing so many innovative ideas. It’s also good to know that there are many people ready to go a step further in greening our cities and I wish that more like this was being done in our small town. (I nearly wept recently to see a stand of ‘Corot-like’ trees had been done away with and complained to the council). I think you saw it at the best time…. So many of my favourite perennials in flower.

    1. I really feel for you. It’s terrible to see a natural area you love torn down. Especially trees – let alone Corot-like ones! I’d be over the moon if we were to host a mini-Floriade in my town, but we’re fast running out of land.

  8. This is just wonderful Susan. So much to see and do. I would be spending days there I think. Thanks for letting me tag along 🙂 🙂

  9. First, I’m so glad to know that you will return to the pebble mosaic! It stopped me cold, and I was scratching my head about what looked to be a toothbrush and a splatted egg, plus that endearing frog down in the corner, and then I read on to see that you will enlighten me. Good! What a fascinating place you have shown us, and what inspiration. I am in awe especially of that second photo, with all the white flowers — they look like sparklers! Or maybe fireflies hovering. It’s a wonderful image! Of course I looked at Felder’s images too. A lot to wonder over. Thank you!

    1. I liked the sparklers one too. I’ll try to do the mosaic one next. The only trouble is I can’t find anything out about the artist so far. While I like the look of Dutch, it’s tricky to search for Dutch things in English.

      1. I don’t doubt that Dutch things in English would be a tricky search! I look forward to whatever you reveal about that mosaic.

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